About Ric

Ric Hernandez Ric is our industry leader that has a proven ability to assist our agents to help their clients consult and advise on the best strategies for buying and selling real estate. Ric has one of the best teams that is prepared to market and sell your property; He helps gain market share; develop specific marketing strategies to increase sales effectiveness; oversees and directs a strong management group that benefits our agents and customers directly. Whether you are a first time home seller/buyer or a seasoned homeowner or investor, Ric brings the tools to the table that you as an agent or a customer need to succeed. Ric's Background and experience Ric is a marketing and sales executive with a history of 30+ years leading organizations through start-up, turnaround, and aggressive growth campaigns. He spearheaded national sales management and marketing management with a focus on identifying needs and finding solutions using enhanced communication at the upper level, all delivered with high integrity and cost effectiveness. Ric brings this same standard of excellence to serve your individual needs and is a servant leader. Education Areas of Expertise Community Involvement Personal Background Ric has grown up in and around Southern California taking advantage of all the great activities that the area offers. including surfing, fishing, boating, playing in a local band and most importantly raising his three daughters with his high school sweetheart Kelly. When asked about his success with his clients he said this " My personal experiences have afforded me a unique perspective on the so cal lifestyle and just how big a part of the real estate process that it makes up. Understanding the specific lifestyle needs of my clients allows me to take all the local knowledge I have and use it to advise on the best location and areas to live." Combining Ric's 25 year plus history in real estate with knowing the the sol cal life and areas is a definite win for you. Make the time to meet with Ric today! Communities I Serve