About Dana

Dana Coon is a Sales Director and real estate leader serving the North Hills and greater Pittsburgh area. With nearly a decade in real estate and over six years of brokerage leadership experience, Dana helps lead an office producing over 1,000 transactions annually. After serving eight years as a police officer, Dana transitioned into real estate in 2017, bringing discipline, integrity, and a service-driven mindset into the industry. Since moving into leadership in 2020, he has focused on building strong office culture and developing agents into confident, productive business owners. Dana specializes in coaching agents on mastering the fundamentals — time management, prospecting systems, database growth, accountability, and consistent execution — while integrating technology and AI to increase efficiency and create more time in their day. His approach blends proven business principles with practical innovation to drive measurable growth. His mission is to develop high-performing agents and foster an environment where opportunity, structure, and leadership support long-term success.