About Sam

The Dahlia Group was founded on the principle of grace and dignity for all. The dahlia represents the creativity we bring to the table, the elegance in which we carry ourselves, and the change we strive to be in the real estate industry. Like the dahlia, our team stands strong in its values and represents diversity. We advocate homeownership and promote equitable practices in real estate to give everyone an opportunity to find their way home. ___________________ Sam Kreiser, Associate Broker, REALTOR® and CEO of The Dahlia Group, is a long-time Lancaster County resident and currently resides in Millersville with her beautiful family. Her background in retail management supports her primary focus on building relationships with her clients. "I believe the most important part of buying a home is having an agent by your side who truly puts your best interest first! Someone who takes the time to get to know you so they can better understand your priorities. It is a business built on trust and relationships; my partnerships with my clients reflect that." Currently, she serves as the Keller Williams Greater PA Region's Inclusion and Belonging Leader, a member of the the YWCA of Lancaster Property Committee, a member of the Pennsylvania Human Relations Commission Advisory Council, a member of KW Elite's Agent Leadership Council, and an instructor at her local REALTOR® Association. Sam is the Founder/Director of The Pennsylvania Real Estate Anti-Racism Coalition.Their mission is to create real estate opportunities for underserved communities while advocating for changes in industry practices to eliminate racial disparities. Sam takes great care to ensure her clients have consistent communication, feel knowledgable and empowered, and enjoy their experience from start to finish. She is also a certified At Home With Diversity® Specialist and a designated Seller Representative Specialist. ___________________ Local to Lancaster City, Parnell Kelley brings a unique blend of lived experience and professional versatility to his role in real estate. He's lived all over the U.S. and has developed a sharp eye for what makes a neighborhood thrive and a deep appreciation for what makes a place feel like home. Parnell’s diverse professional experience across higher education, tech, community health, and property management shapes his service-first mindset; allowing him to create a thoughtful and informed experience for every client. He is driven by a passion for expanding access to homeownership — particularly for marginalized communities. As part of The Dahlia Group at Keller Williams Elite, Parnell is proud to support a team that shares his values of integrity, communication, and community service. Whether working with first-time buyers, investors, or seasoned homeowners, he offers grounded, knowledgeable guidance with a genuine desire to help communities grow and thrive.