PRICE REDUCED -- $2,900,000, positioned at ~17% below indicated as-is value supported by recent Ashland-area land comparables. This offering presents a rare opportunity to acquire ±9.71 acres of prime, developable land within Ashland's Normal Neighborhood Plan--the city's designated area for sustainable, mixed-use growth. Three contiguous parcels with direct East Main Street frontage lie just outside city limits yet within the Urban Growth Boundary, providing a clear and efficient path to annexation. The City has expressed support for development and may establish an Advance Financing District (AFD) to help offset key infrastructure costs such as water, sewer, and roadway extensions, significantly reducing upfront expenses. With nearby utilities, favorable topography, and zoning anticipated as NN-1-5, NN-1-3.5, and NN-1-3.5-C, the assemblage is ideally suited for a balanced blend of residential and neighborhood-scale commercial uses.