An exceptional opportunity to build a custom residence in one of South River's most desirable residential pockets. This prime lot on Appleby Ave is ideally situated surrounded by luxury and custom built homes, offering a rare chance to create a high end home in an established and evolving neighborhood. Perfectly positioned on a quiet residential street, the property provides a balance of privacy and convenience. Enjoy close proximity to major commuter routes, shopping, dining, parks, and local schools, making this an ideal location for modern living. Whether you are a builder seeking your next project or a buyer envisioning a custom dream home, this parcel offers outstanding potential in a strong, high-demand area with continued growth and redevelopment. A true opportunity to design and build a residence that matches the caliber of its surroundings. Buyer to perform all due diligence with the borough regarding zoning, utilities, and building requirements.