About Lisa

Lisa Salzberg Realtor® | NJ/NY Attorney | Coldwell Banker Realty Essex | Morris | Union Counties About Me I live and work in the same communities I represent. Clients rely on me for honesty, responsiveness, and a calm, strategic approach rooted in my legal background and deep neighborhood knowledge. Career Production • Closed hundreds of millions of dollars in residential transactions. • Represented buyers & sellers across all price ranges, from $500,000 to over $2,000,000. • Known for strong negotiation skills and a legal approach that exceeds what typical realtors provide. • Highly rated for responsiveness, advocacy, and hyper-local neighborhood insight. What Makes My Approach Different? Attorney-Level Negotiation & Contracts • My legal training and experience in litigation and contract law give my clients a major advantage. Every detail is reviewed with precision. Local Market Expertise • I’ve lived, worked, and raised a family in Essex County. I understand what attracts buyers to each neighborhood — schools, parks, town centers, and lifestyle. Strategic, Non-Generic Marketing • Each listing gets a custom plan focused on what buyers in that speciXic price point value most. Responsive & Proactive Communication • You’re never left guessing. Every showing, inquiry, and update is communicated promptly.Marketing Strategy Overview Your home receives a smart, targeted, and polished marketing campaign. Professional Photography: interior, exterior, drone, twilight. Staging & Presentation Guidance: room Xlow, decluttering, décor. Digital Distribution: GSMLS, Zillow, Realtor.com, RedXin, CB Network, targeted social. Open Houses & Private Tours: planned for early momentum. Pricing Strategy My pricing approach focuses on local comparable sales, buyer demand, micro-trends, and the condition and presentation of the home. Process Timeline 1. Initial Walkthrough & Strategy Session 2. Staging Guidance & Pre-Market Prep 3. Professional Photography 4. Launch on MLS + Syndication 5. Open Houses & Showings 6. Offer Review & Negotiation 7. Attorney Review & Inspections 8. Appraisal & Mortgage Process 9. Clear to Close Why Work With Me? • Strong legal foundation and contract precision • Skilled negotiator across all price points • Local resident with deep community ties • Customized marketing, not one-size-Xits-all • Responsive, thoughtful, and client-Xirst Contact Me Lisa Salzberg Coldwell Banker Realty, Livingston Office Lisa.salzberg@cbrealty.com 646-483-8770