About Janis

Hi, I’m Janis Borroto — Sales Partner at Coldwell Banker Realty, real estate strategist, creative marketer, and trusted guide across Hudson, Bergen, Essex, and Passaic counties. With over a decade of experience, I bring a unique mix of structure, strategy, and creativity to every client I work with. My background in corporate fashion merchandising and logistics gave me a strong foundation in operations and planning, while my experience in event production, staging design, and branding influences the way I position properties with intention and style. I don’t just list homes — I create strategic marketing plans tailored to each property, combining elevated staging, professional video and photography, targeted social media campaigns, and digital ads that actually connect with the right audience. Every listing is treated like a launch — designed to stand out and drive results. I also bring a deep connection to the communities I serve. Years ago, I co-founded a multi-city food tour company that spotlighted small businesses and local favorites. That experience deepened my ties to the neighborhoods I serve — and gave me the insider knowledge my clients have come to know and trust today. I don’t just help people find a house or an apartment — I help them find their home. The hidden gems, the local flavor, and the sense of belonging that turns a place into something more. Whether you're buying your first property, upgrading your lifestyle, or preparing a unique space to sell, I guide the process with clarity, care, and creative thinking every step of the way. I’m here to listen, to advocate, and to make things happen — thoughtfully, strategically, and with a creative edge. If you want someone who’s all in — on the process, the details, and the outcome — I’d love to work together.