Doers of Good: CBT’s Culture of Giving

    Doers of Good: CBT’s Culture of Giving

    Dec 09, 2021

    Coldwell Banker agents, staff, and managers are a special breed, working hard to assist our clients fulfill their real estate goals while keeping our focus on community and on making our cities and towns better places for all of us.

    Because of our firm belief that we have an obligation to the people and places that keep our communities strong, we’ve set an ambitious goal for the next ten years: to give a minimum of $10 million to the organizations that work to help our neighbors in need. We call this our “Doers of Good.”

    We believe this focus needs to be shared and celebrated – and in a big way – so we are shining a light on those who are bright spots in the lives of others. We know the kind of people we have in our family, and we want you to know, too. Doers of Good will do just that.

    We’re proud to introduce our first Doer of Good in the Tri-Cities area. Eddie Cardenas is a successful real estate professional who is passionate about helping those who are not as fortunate. He has partnered with Sue Flaherty, the founder of Sue’s Turkey Drive, to collect enough funds to provide Thanksgiving dinner to 850 local families. Eddie lights up when he talks about his work with the drive and about how each year, the community has come together to supply more meals to those in need.

    “It’s a great cause to help the community in a time of need,” Eddie says. As he helps collect funds, he does not seek attention for himself. Far from it. “To be able to do a small thing for a great cause is a great feeling…I don’t know what else I could compare this to,” he continues. “You really can’t buy this feeling. It’ll change you…being able to serve in the community and not get anything back is the fulfillment.”  

    Join us in celebrating our Doers of Good by getting involved in one of the programs we will spotlight over the next several months or tell us in the comments below about what lights your fire when it comes to making our communities better. 

    To help with Sue’s Turkey Drive, visit the GoFundMe at ( or their Facebook page at (

    Watch Eddie's Interview Here: