COLDWELL BANKER REAL ESTATE LLC LAUNCHES NEW
ONLINE TOOL TO TRACK HOME VALUES IN FLUCTUATING MARKETS
Home Tracker Also Helps Homeowners Store Maintenance Records, Access Community Data
PARSIPPANY, N.J. (October 18, 2007) – Coldwell Banker Real Estate LLC today debuts Home Tracker, an industry-first online resource that allows homeowners to gain a full understanding of the value of their home while also simplifying the day-to-day responsibilities of homeownership. Coldwell Banker® Home Tracker, available on the award-winning Web site, www.coldwellbanker.com, combines current real estate sales data with actual or planned physical improvements to produce a dynamically updated estimate of a home's market value.
The Coldwell Banker Home Tracker also performs a host of other helpful services, enabling homeowners to organize their home maintenance records, store receipts for major purchases, file digital photos for insurance purposes and access local community data, including school information and recent neighborhood sales.
"We know that a home is the largest investment most people will make in their lifetime," said Charlie Young, chief operating officer of Coldwell Banker Real Estate LLC. "Homeownership does not stop at the day of closing. It is an ongoing process. Home Tracker allows consumers to set reminders of routine maintenance responsibilities, utilize it for online storage of important home records, and documents, and also allows them the opportunity to track the value of their home before, during and after renovations."
User features of the password-protected Coldwell Banker Home Tracker include:
- The Home Value Estimator, which lets the homeowner track the estimated value of the property and compare it to the county median;
- The Improvement Calculator, which modifies the value of the home estimate based on actual or hypothetical home improvements. For instance, if a homeowner were considering a $50,000 kitchen remodel, the tool would calculate how much that investment would increase the home's value based on local or regional data;
- The Maintenance Log, which allows users to store improvement and maintenance information, including vendor data and repair dates. The user can request a reminder by e-mail or RSS feed when the next maintenance is "due";
- Alerts, which users can request to notify them of changes in home value and recent neighborhood sales;
- A Notes and Documents section, where consumers can store any home-related materials for future reference. Receipts from the purchase of major appliances and electronics can also be scanned and saved here;
- Community and School Information, which includes local statistics along with information on individual schools and their letter "grade";
- A Photo Album, especially useful for before and after pictures of renovations. It also provides a place to store photos of the home for insurance purposes;
- Local Coldwell Banker Sales Associate and Office Information details, available for quick reference.
About Coldwell Banker®
Since 1906, the
Coldwell Banker® organization has been a premier
full-service real estate provider. In 2008,
Franchise Times magazine's prestigious Top 200 issue
ranked the Coldwell Banker system No. 1 in real estate for the ninth straight year and 12th among franchisors
in all industries. The
Coldwell Banker System has approximately 3,500 residential real estate offices
and approximately 100,000 sales associates in 47 countries and territories. The
Coldwell Banker System is a leader in
the industry in residential and commercial real estate, and in niche markets such as resort, new home and
luxury property through its
Coldwell Banker Previews International®
division. It is a pioneer in consumer services with its
Coldwell Banker Concierge
® Service Program and award-winning Web site,
www.coldwellbanker.com.
Coldwell Banker Real Estate LLC is a subsidiary of Realogy Corporation, a global provider of real estate and
relocation services.
Coldwell Banker® is a registered trademark licensed to Coldwell Banker Real Estate
LLC.
Each office is independently owned and operated.
