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Providing home buyers with information

December 21, 2011


When selling a home, one of the key things to do is provide prospective home buyers with the information they need to understand why it would make a good residence for them. Factors like the number of bedrooms and bathrooms, square footage and condition of the electrical systems are straightforward and factual, even if they need confirmation.

Living in a home means more than that, however. Within a community, a home has a number of important characteristics that may sway prospective buyers' opinions. For example, easy access to entertainment venues and restaurants could be important to some, while others might value quiet. It is important to remember that prospective homebuyers are potential residents as well.

Creating an owner's manual or guide

One way for home sellers to brief visitors on the home and the surrounding area, according to MainStreet, is to create an owner's manual. This can outline travel routes and distances to important locations, such as a nearby shopping center or grocery store.

The commute into town and the way to reach nearby transportation, such as a train station or airport, might be relevant or even extremely important to some buyers. Precisely which information will carry the most weight will depend on the individuals in question, so home sellers may want to focus on the most common points. Home sellers may also share tips on caring for the lawn or garden, the source notes, or offer other information that could ease life after moving in. Even with potential buyers who do not care to garden, the offer could help foster a positive relationship.

Going into too much detail is probably something to avoid, however. If prospective buyers are given too much information when visiting a home, they may not read it. A short summary or outline which gives some of the home's best points is probably the way to go.

The Fair Housing Act

This law prevents discrimination based on race, color, national origin, religion, sex, familial status or handicap. It has also been amended to protect the disabled and families with children. When providing information to prospective buyers, homeowners should stay away from these subjects.

Most violations of the Act are obvious, such as refusing to sell the home or adding terms and conditions because of discrimination. Information about the home itself, its location and knowledge about caring for the property are generally not a problem.
 

About Coldwell Banker®

Since 1906, the Coldwell Banker® organization has been a premier provider of full-service residential and commercial real estate. Coldwell Banker is the oldest national real estate brand in the United States and today has a network of approximately 83,000 sales agents working in approximately 3,100 offices in 50 countries and territories. The Coldwell Banker brand is known for creating innovative consumer services as recently seen by being the first national real estate brand to create an iPad application and the first to fully harness the power of video in real estate listings, news and information through its Coldwell Banker On LocationSM YouTube channel. The Coldwell Banker system is a leader in specialty markets such as resort, new homes and luxury properties through its Coldwell Banker Previews International® marketing program. Coldwell Banker Real Estate LLC fully supports the principles of the Fair Housing Act and the Equal Opportunity Act. Each office is independently owned and operated.
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