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Looks that could lock up a home sale

Looks that could lock up a home sale

 
May 31, 2011
 
Home sellers face stiff competition in today's market and need to arm themselves with the right tools to make their properties stand out from the rest, experts say. The best way to accomplish that goal may be to focus on the home’s appearance. Looks aren't everything, but when it comes to selling a home, looks are a big deal. A report from CNNMoney says appearance may be the most important factor in a home sale after location and price.
 
Fix any and all cosmetic problems
 
Before even putting a home on the market, sellers need to take care of any displeasing visuals that could catch a prospective home buyer's eye, said the report. That could mean something mechanical - like a water faucet that won't seem to stop dripping, a power outlet that doesn't work or strange lighting in the basement. Home sellers should hire a home inspector to find out what's wrong in their home and have it fixed. 
 
Once the repairs are complete, home sellers should also give any prospective home buyer a copy of the inspector's report and a list of the fixes that were made. Doing so can soothe a home buyer's concerns about a property.
 
Consider staging
 
Some real estate agents suggest hiring a professional stager to look over the home and make a few cosmetic changes before listing it on the market. Stagers can recommend certain accents, colors and styles that are general and pleasing enough to a range of home buyers, decreasing the chance that any prospective home buyer will be put off because of the strange shade of pink in the home's bathroom. CNNMoney adds that real estate agents can often recommend an experienced stager that can de-clutter and de-personalize a home, making it appealing and inviting 
to home buyers and increasing the chance of a sale.
 
Ready for your close-up? Hire a photographer
 
It's amazing what a difference a professional photographer can make. The New York Times reported some are even working exclusively in real estate now, taking engaging and alluring pictures of properties for real estate listings. A professional photographer has the vision and skills to enhance a home seller's listing with top-of-the-line photos. Home sellers who maximize a home inspection, staging and set of real estate photos could find themselves on their way to buying a new home sooner 
rather than later.
 
 

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