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Becoming Social: A Social Media Guide for Real Estate

01-22-2010

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social media, becoming social, social networking, blogging, facebook, twitter, youtube, coldwell banker on location

Becoming Social is a straightforward guide into the world of social media that's written with the real estate professional in mind. The document highlights four major facets of social media including social networking, blogging, microblogging and video sharing; and addresses the benefits, applications and pitfalls of each.

From do's and don'ts to overarching principles of engagement, Becoming Social acts as a road map for those real estate professionals looking to participate in any, or even all, of what social media has to offer.

To download Becoming Social or view it online, click here.

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About Coldwell Banker^®

Since 1906, the Coldwell Banker^® organization has been a premier provider of full-service residential and commercial real estate. Coldwell Banker is the oldest national real estate brand in the United States and today has a network of approximately 83,000 sales agents working in approximately 3,100 offices in 50 countries and territories. The Coldwell Banker brand is known for creating innovative consumer services as recently seen by being the first national real estate brand to create an iPad application and the first to fully harness the power of video in real estate listings, news and information through its Coldwell Banker On LocationSM YouTube channel. The Coldwell Banker system is a leader in specialty markets such as resort, new homes and luxury properties through its Coldwell Banker Previews International® marketing program. Coldwell Banker Real Estate LLC fully supports the principles of the Fair Housing Act and the Equal Opportunity Act. Each office is independently owned and operated.

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