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We at Coldwell
Banker Real Estate LLC and the family of companies at
Realogy Corporation, our owner, (referred to as
"CBRELLC," "we," "us," or
"our") recognize the importance of protecting the
privacy of certain information ("Information")
collected about our customers and prospective customers
(referred to as "Customers," "you" or
"your"). This privacy statement discloses what
information we gather, how we use it, and how to correct or
change it. At CBRELLC it is our intention to give you an
understanding about how we collect your Information and the
use we make of it in the course of our business.
To that end,
CBRELLC gathers two types of information about Customers: data
that Customers provide through optional, voluntary
registration on our sites; and data CBRELLC gathers through
aggregated tracking, mainly by tallying page views throughout
our sites. Such information enables us to tailor our content
to fit Customers' needs better and to help our
advertisers understand our audience. Because CBRELLC derives
its revenue mainly from advertising and e-commerce, providing
such aggregated data is essential to keeping our service free
to Customers. However, be assured that CBRELLC will not
disclose personal Information to third parties without your
consent, except as may be noted in this Privacy Policy or
disclosed to you when the Information is submitted.
How does CBRELLC
collect Information?
Optional
registration
We collect
information by specifically requesting it from you. Generally
this occurs when you register at a site or request
information or a service. Usually, the CBRELLC sites and
CBRELLC's service partners use your information to operate
the sites and to deliver services. CBRELLC sites also use your
information to inform you about other products or services
available from CBRELLC and its affiliates.
Usage
tracking
Use of
Internet Protocol ("IP") Addresses :
An IP address is
a unique number that is automatically assigned to your
computer whenever you're surfing the Internet so that
your computer can be identified by the main computers, known
as "Web servers," that "serve up" Web
pages.
CBRELLC and/or its
affiliates collect IP addresses for the purposes of system
administration, to report aggregated information to our
advertisers, and to audit the use of our site. When Customers
request pages from CBRELLC's and/or its affiliates'
sites, our servers log the Customers' IP addresses. We do
not normally link IP addresses to anything personally
identifiable, which means that a Customer's session will
be logged, but the Customer will remain anonymous to us. We
can and will use IP addresses to identify a Customer when we
feel it is necessary to enforce compliance with our site
terms of use or terms of service or to protect our service,
site, customers or others.
Use Of
Cookies
What are cookies?
Cookies are small pieces of information that a Web site sends
to yours computer for record-keeping purposes, which
information is stored in a file on your computer. Cookies
make Web surfing easier for you by saving your preferences so
that we can use the saved information to facilitate your use
of our Web site when you return to the site. Cookies do not
tell us your individual identity unless you have chosen to
provide it to us. We never save passwords or credit card
information in cookies. The use of cookies is an industry
standard, and as such, you'll find that most major Web
sites use them.
By showing how
and when Customers use a site, cookies help us see which
areas are popular and which are not. Many improvements and
updates to the site are based on such data as total number of
visitors and pages viewed. This information is most easily
tracked with cookies. We use the information from cookies to
provide services better tailored to our Customers'
needs.
Most cookies
expire after a defined period of time, or you can delete your
cookie file at any time. Most browsers are initially set up
to accept cookies. You can reset your browser to refuse all
cookies or indicate when a cookie is being sent. However,
note that some parts of CBRELLC and/or its affiliates'
services will not function properly or may be considerably
slower if you refuse cookies. For example, without cookies,
you will not be able to set personalized preferences, and/or
may have difficulty completing marketing transactions.
CBRELLC and/or its
affiliates have two primary uses for its cookies. First, we
use them to specify a Customer's preferences. For
example, Customers can specify keywords across several
categories or markets so you don't have to tell us
repeatedly about certain features in the home you are
seeking. Second, we use cookies to track Customers' Web
site usage trends and patterns. This helps us understand our
Customers' needs better and improve areas of CBRELLC's
and/or its affiliates services that our Customers find
valuable. While both of these activities depend on the use of
cookies, you have the option of disabling the cookies via
your browser preferences.
You may
occasionally get cookies from our advertisers. CBRELLC and/or
its affiliates do not control these cookies. The use of
advertising cookies sent by third-party servers is standard
in the Internet industry.
With whom does
CBRELLC share my Information?
As a general rule
CBRELLC will not disclose any specific personal information
that you submit to us about you ("Personal
Information") in a manner that connects you with the
Personal Information, except when we have your permission or
under special circumstances, such as when we believe in good
faith that the law requires it or under the circumstances
described below. The following describes some of the ways
that your Personal Information may be disclosed.
Business Partners
& Sponsors: CBRELLC may disclose some or all of your
Personal Information to business partners or sponsors, but
this use will be specifically described to you prior to data
collection or prior to transferring the data. Many promotions
offer opportunities to request additional information from
sponsors. By requesting more information, you give CBRELLC
permission to transfer your Personal Information to the
sponsor so they can fulfill your request. In many instances,
only your e-mail address will be shared. If more Personal
Information will be shared with the sponsor, you will be
notified prior to the transfer.
Third Party &
Aggregate Data: From time to time, you may be offered the
opportunity to receive materials or special offers from third
parties. If you opt to receive information from these third
parties, CBRELLC will (with your permission) share your name
and e-mail address with such third parties. Under
confidentiality agreements, CBRELLC may match Personal
Information with third party data. Also, CBRELLC may keep track
of what portions of the Web site Customers are visiting and
other Customer statistics, and aggregate this information to
help us create a better experience for users of our Web site.
This is all done without knowing your name or other Personal
Information in order to describe our viewers and services to
prospective partners, advertisers, and other third parties,
and for other lawful purposes.
Other: CBRELLC may
also disclose account Information in special cases when we
have reason to believe that disclosing this Information is
necessary to identify, contact or bring legal action against
someone who may be violating CBRELLC's terms of use or
terms of service, or may be causing injury to or interference
(either intentionally or unintentionally) with any of CBRELLCs
rights or property, other CBRELLC Customers, or anyone else.
CBRELLC may disclose or access account Information when we
believe in good faith that the law requires it and for
administrative and other purposes that we deem necessary to
maintain, service, and improve our products and
services.
How can you
control the usage of Information?
In case you
change your mind or some Personal Information changes (such
as your Zip Code or e-mail address), we will try to provide a
way to correct, update or remove the Personal Information
that you give us. We also give you the opportunity to control
the communications we direct to you. We offer Customers the
opportunity to "opt out" of having Personal
Information shared with parties outside of CBRELLC and/or its
affiliated companies. If a Customer wishes to update Personal
Information or objects to any usage provided herein for any
reason, he/she may e-mail the requested change to: help@coldwellbanker.com
What happens when you link to a third party site?
You should be
aware that when you are on CBRELLC's and/or its
affiliates' sites you could hyperlink or be directed to
other sites that are beyond our control and/or outside our
service. For example, if you "click" on a banner
advertisement or a coldwellbanker.com search result, the
"click" may transfer you off the coldwellbanker.com
site. These other sites may include sites of advertisers,
sponsors and partners that may use CBRELLC's and/or its
affiliates' logo as part of a co-branding agreement.
These other sites may send their own cookies to Customers,
collect data, or solicit Information.
CBRELLC and its
affiliates do not control such sites, and, therefore, are not
responsible for their contents or the hyperlinks or
advertising they choose to place on such sites. CBRELLC's
and/or its affiliates' inclusion of hyperlinks to these
sites do not imply any endorsement of the material on such
sites or any association with their operators. CBRELLC's
policy does not extend to anything that is inherent in the
operation of the Internet, which is beyond CBRELLC's and
its affiliates' control.
Please keep in
mind that whenever you give out information online (for
example, via message boards or chat) that information can be
collected and used by people you don't know. While CBRELLC
and its affiliates strive to protect their Customers'
information and privacy, we cannot guarantee the security of
any information you disclose online, and you disclose such
information at your own risk.
Is my
Information secure from others using the CBRELLC
site?
The importance of
security of all information associated with our Customers is
an important concern to us. We exercise care in providing
secure transmission of your information from your computer to
our servers. Unfortunately, no data transmission over the
Internet can be guaranteed to be 100% secure. As a result,
while we strive to protect your information, CBRELLC and its
affiliates can't ensure or warrant the security of any
information you transmit to us or from our online products or
services, and you do so at your own risk. Once we receive
your transmission, CBRELLC uses industry standard efforts to
safeguard the confidentiality of your information, such as
firewalls and Secure Socket Layers. However, "perfect
security" does not exist on the Internet.
YOUR
ACCEPTANCE OF THESE TERMS
By using this
site, you signify your agreement to CBRELLC 's Privacy
Policy. IF YOU DO NOT AGREE WITH THIS POLICY, PLEASE DO
NOT USE THIS SITE. Your continued use of CBRELLC's
and/or its affiliates' sites following the posting of
changes to these terms will mean you accept those
changes.
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